Archive

Unveiled Venues

CLIENT

Unveiled Venues

SECTOR

Hospitality & Leisure

SERVICES

Brand Identity, Website Design & Development, Campaign and Strategy, Content Planning & Social Media

THE CHALLENGE

Unveiled Venues began with just one stunning property; the award-winning Ellingham Hall. As the business expanded to include Lemmington Hall and The Highlander, they needed a family of brands that felt distinct but cohesive, with digital platforms that could keep up with the growth and reflect the character of each location. With weddings, events, and hospitality to promote, the challenge was to deliver brands and websites that worked beautifully across all touchpoints – while helping them stand out in a competitive industry.

Our Approach

We developed three individual brand identities, one for each venue tailored to its venue’s personality, along with a fourth for the overarching group brand, Unveiled Venues. While the branding for each location has its own flavour, we ensured consistency in tone, elegance, and visual language across the suite. We created standalone websites for each venue, designed for seamless user experiences, strong booking journeys, and visual storytelling. For the wedding venues, we also supported campaign and marketing efforts across multiple channels – from social media planning to printed brochures and exhibition design.

What We Delivered

Four Bespoke Websites with Smart, Seamless Functionality

Each site balances visual elegance with streamlined navigation, optimised for bookings and enquiries.

Ellingham Hall

An award-winning wedding venue, renowned for its stunning setting and exceptional service.

Website features include:

  • A floating enquiry toggle that follows users as they browse, making it easy to book a viewing at any point.
  • An integrated scheduling tool for instant appointments.
  • Virtual tours, galleries by room/event type, and compelling testimonials.
  • Awards and accolades (e.g. The Wedding Industry Awards, 2023) built into the design for instant trust.
Lemmington Hall

A breathtaking restoration project brought to life as a future wedding and events venue.

Website designed to build anticipation and capture early interest, with:

  • A simple scroll-led storytelling journey to show the venue’s transformation.
  • Elegant typography and high-end styling to reflect the venue’s luxury future.
  • Soft CTAs that encourage joining the waiting list or registering interest for exclusive events.
The Highlander

A vibrant community pub with boutique rooms, craft drinks, and a calendar of events.

Website crafted to be warm, engaging, and community-first, featuring:

  • Interactive menus, room availability, and integrated table booking.
  • Bold, friendly graphics to match the pub’s lively energy.
  • Promotional advertising space — from seasonal events such as Mother’s Day to set menu specials.
Branding That Balances Heritage and Character
  • Created four logos and visual identities – each crafted to reflect their venue’s history and audience.
  • Developed assets including wedding brochures, menus, floorplans, room keys, and exhibition stands.
  • Supported the launch of The Highlander with a brand and visual identity that set the tone for its offering.
Weddings, Campaigns & Content Calendars
  • Wrote a marketing strategy for Ellingham Hall, positioning it for further growth.
  • Supported exhibition stands and open days at wedding fayres across the North.
  • Delivered monthly content calendars for all venues, including social copy, scheduling, and graphics.
  • Designed print and digital advertising for bridal magazines and online channels.

The Impact

As Unveiled Venues has grown, so too has its audience, reach, and reputation. From the polished, high-converting Ellingham Hall website to the stylish brand launch of The Highlander, every touchpoint has helped strengthen the group’s presence in the wedding and hospitality market. The brands now feel part of a family — each with their own personality, supported by a strong digital and design foundation. Whether booking a wedding, registering for a tour, or grabbing a pint, Unveiled Venues offers seamless, beautifully branded experiences from first click to final cheers.

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ARC-EMS

Unveiled Venues

Union Chain Bridge

ARC-EMS

ARC-EMS

CLIENT

Great North Air Ambulance Service (GNAAS)

SECTOR

Emergency Services / Health Tech

SERVICES

Brand Naming, Visual Identity, Go-to-Market Strategy, Website Design, Marketing Collateral

THE CHALLENGE

The Challenge – Bringing Innovation to Market in a Life-Saving Sector

ARC-EMS is not your average tech product. Developed by Great North Air Ambulance Service (GNAAS), it’s a next-generation electronic patient record (ePCR) system created by frontline clinicians to meet the complex, fast-paced demands of pre-hospital emergency care.

The software was already in development when GNAAS approached Blumilk and they knew that to launch successfully, and reach beyond their own air ambulance network, ARC-EMS needed the kind of branding, positioning, and strategic marketing expertise that would give it a true competitive edge.

We weren’t just branding a product; we were helping commercialise an innovation with the potential to transform emergency healthcare — a space where trust, clarity, and usability are paramount.

Our Strategy – Build a Brand That Commands Confidence

In the health tech sector, particularly in emergency services, marketing can’t be ‘fluffy’ – it’s about precision, trust, and value clarity. Buyers are savvy and the stakes are high. So our strategy was clear:

  • Position ARC-EMS as a clinical game-changer.
  • Communicate its frontline relevance and reliability.
  • Support a seamless transition from innovation to adoption.

We developed a bold, clinical yet modern brand identity — clean typography, intelligent use of colour, and iconography that felt right at home in both NHS and commercial settings.

The Execution – End-to-End Market Readiness

From that foundation, our role grew. Here’s what we delivered:

  • Comprehensive Brand Guidelines: Ensuring consistency and professionalism across every channel.
  • Go-to-Market Strategy: We mapped out a phased market launch, defined customer personas (from clinical leads to procurement teams), developed key sales messaging, and created a tactical marketing plan tailored for healthcare buyers.
  • Brochure Website: Clear UX and clean design helped communicate the system’s features and benefits to a wide audience, including decision-makers unfamiliar with ePCR software.

Sales & Marketing Collateral: From a high-impact product brochure to trade show stands, business cards and post-launch support, we provided a cohesive suite of assets ready for high-pressure environments like NHS tenders, tech expos, and stakeholder briefings.

The Outcome – Credibility That Opens Doors

ARC-EMS now has a professional identity that reflects the sophistication of the software and the vision of its creators. It’s already being used by other air ambulance services and is well-positioned for wider market adoption.

For us, this project wasn’t just about design –  it was about bridging the gap between frontline medical innovation and commercial viability. In a sector where credibility is everything, ARC-EMS now enters the room with the authority it deserves.

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ARC-EMS

Unveiled Venues

Scarborough College