Virtual Reality: Growth
Virtual Reality hits the mainstream.
Virtual Reality has been in existence for over 20 years in various forms or another but this year is set to be huge for the VR market.
At this year’s SXSW, South by Southwest Interactive, the annual Austin, Texas, tech festival there is an abundance of VR experiences on offer. Austin Texas is playing host to companies such as Samsung, Google, and even McDonald’s who are showing off their VR efforts.
One of the main reasons that companies love the advancements in VR technology is that they’re able to submerge their customers and potential customers into an artificial world entirely of their own design. This allows the companies to connect with customers in a more direct and personal way than any other media.
The drop-in headset prices mean that the technology is more accessible now more than ever. This increased availability has meant that Virtual Reality is not just for big businesses. With Samsung Gear4’s coming in at just under £80 and the release of Playstations VR technology coming to the UK this Christmas at under £280, Virtual Reality will soon be in every home.
Blumilk pride ourselves on being at the cutting edge of technological advancements, especially in the commercial world so invited our friends at Vector 76 to our Newcastle office to fill us in.
UK Virtual Reality veterans, Vector 76 have been trading since 2008, years before the technology we see today was developed! Blumilk asked the founder and owner of Vector 76, Shaun Allan his thoughts on the development of Virtual Media options for companies.
‘Virtual Reality is the finishing piece of the jigsaw. Companies can immerse their customers and clients in a custom built world which can take hold of every sense and emotion’.
Blumilk believe that for those ready to take the small steps into the world of Virtual Reality, the opportunities really are endless. We are excited to go on this journey with our customers and as always offer the most cutting edge, creative solutions.
Check out Vector 76’s website HERE
Reference: http://phys.org/news/2016-03