6 out of 10
OF NORTH EAST TOP COMPANIES.
We are proud that six of the top ten of North East England’s Top companies have trusted Blumilk to deliver them Creative, Digital and Branding solutions.
We work with organisation large and small in both the public and private sector to help them improve their internal (employees) and external customers experience of their organisation.
What is Customer Experience?
To improve your customers experience of an organisation you firstly need to define who are your customers.
At Blumilk we see a customer as anyone an organisation communicates with or does business with. Most companies are clear who are their customers. Our definition is wider. We see employees as business customers. They are key business ambassadors.
For some organisations, the concept of a customer is less clearly defined. For a school, it’s the pupils and parents. For a hospital, the patients and their loved ones. For a utility company it’s the bill payer.
For commercial organisations, our approach to improving Customer Experience is straightforward. We define that ideal customer and map their buying or user habits. We provide a commercially effective campaign and customer journey solution to build a strong and loyal customer base.
For other organisations, like a school or public health body, our approach is equally straightforward. It’s all about buy-in. We deliver targeted campaigns aligned with the decision-making habits of the target audience; the journey the target customer takes to buy into or reject a campaign message.