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June 7, 2017
WordPress has been around for 15 years now and is the most popular blogging software on the market. Over the last few years, WordPress has also become the most popular content management software and blogging software on the Market. In fact, WordPress now powers over 26% of the web, and its on the rise. Here are the top 10 benefits of why you might want to consider switching to a WordPress platform for your company’s website.
1. No FTP Software or HTML Editing is Required
WordPress is a self-contained system, it doesn’t require HTML editing software like Dreamweaver etc. You can very easily create and format text, upload and edit, upload documents, video files etc… all without the need for additional HTML or FTP software.
2. You Have Control of Your Site
With WordPress, you have control of almost every aspect of your site and can easily make those simple updates yourself. This means that you don’t have to wait for a web designer to update your site, ultimately saving you time and money.
3. It’s Easy to Use
WordPress has an intuitive interface and is very easy to use. Adding images, blog posts, new pages etc. on a regular can be done quickly. Because the technology is so simple, it’s a breeze and time spent on formatting is greatly reduced.
4. Your Website Can Be Managed from Any Computer
Due to WordPress being browser-based, it’s possible to login from any Internet connected computer and manage your site.
5. You Can Have Multiple Users
As an administrator of a WordPress site, you can set-up multiple users for the website and you can also assign different access levels and capabilities to each user.
6. All Search Engines Love WordPress Sites
The code behind WordPress is very simple and clean, making it very easy for search engines like Google to read and index a site’s content. You can optimize your search engine results giving each page, post, and image can have its own meta tag keywords, description, and title, allowing for very precise search engine optimization (SEO). To further enhance your organic search engine optimization efforts, you can also use tags.
7. The Design of Your WordPress site is 100% Customisable
WordPress powers your website and acts as the engine. The look and feel of the site can be 100% customised. This means it can provide a unique experience for your visitors and your brand can shine through.
8. Extend the Functionality of Your Website with Plugins
Want to add a video gallery, Twitter Feed, Event calendar, and much more to your site? WordPress makes this possible with plugins, most of which are either free or very reasonably priced. There is some very powerful yet simple plugins available such as Yoast which can help you optimise the websites for search engines.
9. Bloggin Capabilities are Ready to Go
When WordPress started out, it was originally created as a blogging platform. This means the blogging capabilities are built-in and are easy to integrate. Setting up email subscriptions to your blog, commenting capabilities, and automatically adding the most recent blog posts to other pages of the site are also very easy to set-up. Also, the effects a blog can have on search engine optimisation can be astounding if done correctly.
10. As Your Business Grows, Your Site Can.
You can start with a ten-page site and move to thousands of pages without the performance of the site being compromised. WordPress sites are very easily scalable in size.
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