Northern School of Art Choose Blumilk to Roll Out Brand Identity
The art of branding isn’t all about a visual identity. It evokes emotion, teases the senses and remains unforgettable. Much like a lot of the work coming out of the newly branded Northern School of Art. Due to our years of experience, along with backgrounds ranging from interior design to degrees in art and design, is one reason Blumilk were chosen to guide its new name and brand identity to the creative marketplace up and down the UK.
“Getting the design application of the new brand identity right is essential. It takes focus and skill. It’s an expertise that the Blumilk team has a lot of,” says Creative Director, Adam.
The new School of Art is based on Teesside, North East England and repositions the heritage of the former Cleveland College of Art and Design.
“We’ve been told by a number of our clients that the way we approach problems and solutions is refreshing and singles us out from the vast majority of agencies.”
The new School has significant aspirations and how its new brand looks and feels in practice must underpin the business vision. The new name highlights both the quality of the teaching and the fact that it’s one of the few remaining specialist Colleges in England.