First Impressions Really Do Count
How many times have we all been told that first impressions really count?
“We know from experience how important the right impression has been for the development of our own business. And we’re now transferring that knowledge and experience to a number of our clients as they navigate themselves through the tendering, bidding and regulatory minefield,” says Eve Whitaker, Development Director at Blumilk.
Blumilk has helped prepare tenders, bids and technical submissions for a major utility company, an NHS regional ambulance service, a global high tech film manufacturer and a leading off shore engineering business in the last six months. The result for them has been new contract wins, industry award wins as well as regulatory approvals being achieved.
“We’ve used our communication skills, backed up by our client’s technical know-how. Sometimes we’ve even written the submissions on behalf of our clients,” explains Eve. “The key is to ensure crucially that the technical content is right. Then, to be convinced that the document represents and reinforces the business brand in the right way so that it works hard to support the business case being made.”
The Blumilk Tendering and Bidding Checklist…
- Answer all the questions
- Cover all the issues
- Project confidence and leadership
- Convince the reader of your professionalism both in content and in style
- Present the information clearly and with impact using plain English whenever possible
- Use diagrams, info-graphics and images as much as possible to support the words and technical content
- Make sure the whole submission package presents your business in the best possible light
Blumilk’s Knowledge Division also works directly with clients to provide in-house communication training and development so that client teams can enhance their own communication skills levels going forward. In addition, Blumilk provides a research service that can highlight tendering and awards opportunities.